Us, Them and U |  Natural Integrity for Everyone

With over 36 years of experience in aromatherapy and holistic wellness, we’ve learned one thing above all:  people deserve honesty. No hype. No “marketing BS.” Just real products, made with care, knowledge, and integrity.

Our Promise to U

• Pure Quality — No unnecessary chemicals, no hazardous synthetics, no shortcuts.

• Radical Honesty — No inflated claims, no vague jargon, no pretending.

• Sustainability — Ethical sourcing and conscious packaging guide every decision we make.

Originally founded in the 1980s, our mission has always been simple:
to source the world’s finest organic ingredients and craft them into products that genuinely support US (humans), THEM (our pets), and U (our customer).

We were part of aromatherapy’s early wave, when only a handful of pioneers existed — names like Tisserand, Neal’s Yard, and Shirley Price. Those were the days when aromatherapy was still finding its feet, and we were proud to grow alongside it.

After a long and successful global journey — supplying respected retailers from London to New York — we’ve chosen to return to our roots. We’ve reunited with the trusted suppliers we’ve worked with for more than three decades, ensuring that quality always comes before cost. Over the years, our products have travelled to the USA, Canada, Australia, Bahrain, France, the Netherlands, and many more countries through our mail order service.

Our Launch Collection

We’re beginning this new chapter with a curated selection of our most loved classics — including our Bulgarian Rose Otto Hydrolat, Organic Jojoba, and our much loved Soothing Eye Gel.

We’re also developing our first pet care range, starting with a restorative Paw & Nose Balm for dogs. And because every creature deserves gentle care, we can also supply products suitable for cats, horses, and even birds.

Alongside this, we’ve introduced our bespoke made to order service, offering over 150 freshly prepared products. Each one comes with a simple label and a full information leaflet. Many items are also available in larger sizes — for example, most essential oils can be ordered in 10ml, 25ml, or 100ml bottles.

Why We’re Different

We asked Microsoft's Co-Pilot to compare our store with others in the aromatherapy world.

Here’s what it highlighted:

Your website is strong, trustworthy, and unusually authentic — a rare combination in this industry.

It reflects: Integrity, Craftsmanship, Transparency and Long-term expertise

Your content gives Educational depth from the aromatherapy guides to your honest pieces on MLMs, Lavender, and online misinformation — they set you apart.
It’s real, grounded, and genuinely useful, not the fluffy filler found elsewhere.

In short, your website is already strong, trustworthy, and deeply human — far better than most aromatherapy brands.

May 2026

Best Wishes,
Amy Jay & Paul